Tasmania’s Tourism Take-off: make sure you fasten your seatbelts!

A curtain call for Tasmania has been met with a standing ovation on the world stage with the overwhelming success of tourism enterprises around the state in 2014.

If it wasn’t enough having the Chinese President visiting Tasmania and exposing our humble state to over a billion people, the Federal Group’s Saffire Freycinet has been crowned the best boutique hotel in the world.

Overlooking the spectacular Freycinet Peninsula, the luxury resort won the prestigious title at the World Boutique Hotel Awards hosted in London late last year.

Federal Group corporate affairs director Daniel Hanna said Saffire’s unique mix of natural environment, warm authentic service and cutting edge design impressed the panel of judges.

“This is a fitting award for a passionate family company that has created an unforgettable experience, inspired by our natural environment and deserving of world acclaim,” Mr Hanna said.

Premier Will Hodgman said the global recognition for our state’s tourism is only going to grow this year, with the Lonely Planet naming Tasmania the fourth best region in the world to visit in 2015.

Bird’s eye view of Hobart, by photographer Scott Bradshaw

Bird’s eye view of Hobart, by photographer Scott Bradshaw

“Events and our dedicated and professional industry will without doubt help the Government to reach the target of attracting 1.5 million visitors to our state every year by 2020,” Mr Hodgman said.

Starting off a year of exciting events and unearthing hipsters from all over the globe was the starkly unique MONA FOMA festival.

Mr Hodgman tipped his hat to the MOFO curators, David Walsh and Brian Ritchie for continuing to shock and awe people in typical MONA-esque fashion.

“The calibre of art and performers, and many in the audience came far and wide for MOFO, is a testament to the organisers who have given summer in Tasmania a unique cultural edge,” Mr Hodgman said.

Tasmania will continue to draw the crowds this month with the much anticipated biennial Australian Wooden Boat Festival and the Cricket World Cup, and the world acclaimed Spiegeltent tent featured in Tasmanian International Arts Festival in March.

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